Panini Prizm hype is absolutely OFF THE CHARTS this year. Though Prizm is basically a mid-tier product, it is being priced at levels 2 and 3 times what it's suggested retail price is. And you know what? Collectors are buying it up like crazy still! For me, Prizm has been near impossible to find at the retail level and very pricey when it comes to group breaks and online purchases.
I remember when Panini first came out with Prizm many years back. They actually sent me a few boxes to review. I wasn't too impressed back then as I thought it was a Topps Chrome ripoff. Prizm hasn't really been huge for other sports, but in basketball, it is one of the premier products because basketball collectors are probably the most fanatical when it comes to parallel cards. And as of now, Prizm is the product with the most desired parallels.
Prizm comes in many forms at both the retail and hobby levels, and each product seems to have their own unique Prizm content. There are so many different types of cards! It can get really confusing where to find certain types. For the most part, many of the serial numbered parallels are found in hobby packs. A few very difficult to find serial numbered cards can be found at retail, but mostly they aren't numbered. Surprisingly, the most desirable parallels are the common silver ones. These unnumbered cards are found throughout hobby and retail and are sought after above and beyond other rarities. They look great and give collectors hope of actually getting a good one.
With Prizm it's all about the parallels. Panini has included insert cards inside of Prizm packs, but these are by far the least popular cards to find in the product. Because of the chrome nature of Prizm, all the inserts pretty much look the same. They are quite flat looking. It's hard to do a good insert in Prizm because of its nature. Even the parallels of the inserts aren't too desirable. I'd certainly take base rookies over these cards.
Autographs are even second fiddle to the parallel cards! Panini doesn't exactly put a ton of effort into these. The autographs are on sticker with a design that is pretty pedestrian. Sure, a big name auto pull would be great, but lots and lots of Prizm autographs are of vet or retired players that don't carry much value to them.
Interestingly, at the retail level collectors can find jersey cards in blasters. Mem cards haven't been a associated with the Prizm concept much, but they do exist. I'm sure these cards have a ton of print run to them, but for those who want some cloth action, you can actually find it!
- Very hot and desirable cards - especially the rookies.
- Parallel cards look really good.
- Huge variety of formats to select from and purchase.
- Very expensive and can be hard to find at retail.
- Autograph content is mediocre.
- Inserts are uninteresting.